Privacy Policy

About this Privacy Policy

We know how important it is for you to understand how we use your data. This Privacy Policy sets out how and why we collect, store, process and share your personal data. We will always be transparent with you about what we do with your personal data.

This Policy also tells you what your rights are in relation to the personal data you give to us. If you have any questions about this Privacy Policy or your rights under it please contact:

Address: Universitetsparken 7, 4000 Roskilde, Denmark

Telephone: +45 70 707 482

E-mail: gdpr@environmentsolutions.dk

We are Environment Solutions ApS (company number: 3407 8033) (“Environment Solutions ApS ”) and our registered address is Universitetsparken 7, 4000 Roskilde, Denmark. ENVIRONMENT SOLUTIONS APS is the “data controller” of any personal data it may collect, process and hold about you, unless we inform you otherwise.

1. 1. What personal data do we collect?

The personal data we collect from you directly can include your name, email address, mobile/landline telephone number, date of birth, address, your purchasing activity, your credit, or debit card or other payment information, and information you give us when you contact our customer services team, when you engage with our social media platform (for example by tagging us in a post on Instagram) or when you sign up for ENVIRONMENT SOLUTIONS APS.

If you are using a mobile device and shopping with us online or browsing our website, we may collect your IP address or other device identifier, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform, and other portable device information.

Where you are using a mobile device whilst in store with its WiFi capability switched on or have access to our free in-store WiFi, we may additionally collect your MAC address and location data whilst you are within the ENVIRONMENT SOLUTIONS APS store or immediately within its perimeters.* If you do not want us to track your device or use your information in this way, please turn off the WiFi capability on your phone or other electronic device within your settings.

We may, where we have a lawful basis for doing so, also collect personal data about you from third parties who provide us with additional publicly available information about you.

*We use this information on an anonymous basis and will never use it to identify any particular user. We won’t be able to link this data to any other data that we hold about you and the purpose of collecting this data is to perform analysis and to help us identify people flows around our stores to maximize the efficiency of our store design.

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2. 2. When do we collect your personal data?

When you access our website or use any of our mobile Apps. Our website also uses cookies; to find out more about the use of cookies and how you can manage them, please read our Cookie Policy

When you contact us or we contact you to take part in surveys, competitions or promotions

When you contact our customer services team in store, online or over the phone

When you engage with us on social media (by mentioning/tagging us or by contacting us directly)

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3. 3. How do we use your personal data and what are our legal justifications for doing so?

To make our products and services available to you

We use your personal data to provide you with the information, products and services that you request or purchase from us (i.e. to complete certain tasks, processes or orders on our website or within our apps, take payment online (where applicable) and deliver your products or services), and to communicate with you regarding those products and services that you purchase from us and respond to your questions and comments;

We may also use your personal data to measure how satisfied our customers are and provide customer service (including troubleshooting in connection with purchases or your requests for services or when you ask us questions on social media);

We rely on our contractual arrangements with you as the lawful basis on which we collect and process your personal data when you make an order for products and services. Alternatively, in some cases, we rely on our legitimate interests as a business (for example, to measure customer satisfaction and troubleshoot customer issues). Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.

For administrative and internal business purposes

We may use your personal data for our internal business purposes, such as enhancing our site, improving our services and products and identifying usage trends. We may also use your data to monitor the use of our website and ensure that our website is presented in the most effective and relevant manner for you and your device and setting default options for you (such as language and store location);

It is in our legitimate interests as a business to use your personal data in this way. For example, we want to ensure our website is customer friendly and works properly and that our products and services are efficient and of high quality. We also want to make it easy for you to interact with us. Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.

For security and legal reasons

We use your personal data to:

ensure the personal and financial information you provide us is accurate;

conduct fraud checks or prevent other illegal activity;

protect our rights or property (or those of others); and

fulfil our legal and compliance-related obligations.

In some cases we will use your personal data because it’s necessary for us to comply with a legal obligation (such as if we receive a legitimate request from a law enforcement agency). In other cases (such as the detection of fraud) we will rely on our legitimate interests as a business to use your personal data in this way. Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.

In relation to your ENVIRONMENT SOLUTIONS APS FAMILY membership

We use your personal data to personalize your experience with ENVIRONMENT SOLUTIONS APS to:

provide you with marketing material via SMS, post and email if you have given us your consent to this;

process your registration details, account activity and purchase history to analyze how you shop and what you shop for. This may include information on products you have viewed, historical transactions and products you have added to your online basket. This allows us to provide a browsing experience which is relevant to you;

in some instances, we will send specific offers to our members based on their in store spend or on a special occasion such as when we know it’s your birthday;

measure the effectiveness of our marketing campaigns and our advertising;

carry out limited automated decision making based on the information you have given us when we segment our ENVIRONMENT SOLUTIONS APS FAMILY database to determine which offers that you may be interested in.

We rely on your consent to send direct SMS, postal and email marketing messages to you as an ENVIRONMENT SOLUTIONS APS FAMILY member based on the consent we acquired from you when you signed up, as amended by you from time to time.

In other cases (for example, measuring the effectiveness of our marketing), we will rely on our legitimate interests as a business to communicate with our ENVIRONMENT SOLUTIONS APS FAMILY members in an engaging and efficient way. Where we rely on our legitimate interests, we will always make sure that we balance these interests against your rights.

To personalize your shopping experience and improve our operations

We use your personal data to:

allow you to create a profile on our website which enables you to purchase ENVIRONMENT SOLUTIONS APS products and services online without having to fill in your personal data every time you shop online with us;

provide you with marketing material via SMS and email;

analyze how you shop and what you shop for. This may include information on products you have viewed, historical transactions and products you have added to your online basket. This allows us to provide a browsing experience which is relevant to you.

It is in our legitimate interests as a business to use your data in this way and we do this in order to enhance your shopping experience with us. This allows us to help you find the products and services which you may be looking for and avoids you having to browse through products or services which are not relevant to you.

When we send you marketing material via SMS, and email, we will rely on our legitimate interests as a business, always ensuring that your rights are protected.

For information on how we use cookies, please see our Cookie Policy.

4. 4. Who do we share your personal data with?

We will never sell any of your personal data to a third party. However, in order for us to provide our services to you, we share your personal data with our trusted third party service providers or our group companies, as detailed below. Whenever we share your personal data, we put safeguards in place which require these organizations to keep your data safe and to ensure that they do not use your personal data for their own marketing purposes.

Third party service providers

To fulfil orders for products and services

We work with a number of trusted service providers who carry out services on our behalf. When you purchase products and services from us, the services provided by these organizations includes delivery, product assembly and installation, waste removal and processing payments. It is in our legitimate interests as a business to work with these service providers since we may not have the capabilities to provide these services ourselves. In each case, we will ensure that the service provider is only allowed to use your personal data in order to provide the services to us and for no other purpose.

To prevent crime and comply with laws

We share your financial information including your credit, debit card or other payment information with third parties to ensure that your payment is safe and that your details are not being used fraudulently. This data sharing enables us to conduct fraud analysis which ensures that genuine and accurate payment details are provided to us for any purchase. We may share your personal data with credit agencies if you are requesting credit.

There may be other scenarios where we are subject to a legal obligation to share or disclose your personal data, such as with law enforcement agencies or public authorities in order to prevent or detect crime or fulfil a legal requirement.

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